There are times in blogging when it’s something you have a passion for and feel like you’ll never run out of ideas when posting, and then there are other times when you feel like there’s not a single thing more you could share about.
I have the same problem all of the time! Usually, it’s when I can’t get to my computer that I have a great idea about what to base my next post off of, and then, when I finally sit down at my desk?
So in order to combat that, I’ve put together a list of the top 10 different types of blog posts that your readers are looking for, as well as some examples for each one that will help you the next time you feel “stuck” with a massive case of writer’s block! (Trust me, this list is just as much for me as it is for you!)
Before I share the different types of posts, we need to understand what some of the reasons are that someone might click on or come to your blog post:
– Because it’s helpful or useful.
– Because it relates to them.
– Because they’re curious about it.
– Because it’s something controversial that they have an opinion about.
– Because they find it entertaining.
Now let’s talk about some of the most popular types of blog posts, what it is about them that draws people to them, and a few examples of each:
- How-To’s or Tutorials
This is one of the most popular types of blog posts out there because it contains info that people need or want and that is helpful to them. They come to you because they have a question and hope that you have the answer! This type of post is typically full of multiple pictures and a description of what you need to do for each step. Some examples might include:
– A recipe
– A craft or project
– A tutorial for setting up something (Like a website or eBay store)
- An Inspirational or “Guard Down” Post
These are the posts that typically will pull in a fairly select audience. If you’re struggling with depression and you share about it and your journey with it, more than likely, someone who is looking for something inspiring and a “pick-me-up” kind of post, won’t click on it.So I always try to remember that these kinds of posts aren’t going to appeal to everyone as much as a recipe might (since everyone has to eat), but they might encourage more activity from the readers that do come to it since it’s more emotionally relatable (shares, comments, saved on their browser, sent to someone who’s struggling with the same thing, etc.)
- A “Best of the Web” or List Post
You know those pins that pop up on Pinterest and say something similar to “Top 10 High-Paying Jobs You Can Do From Home” and really catch your attention? That’s because you’re expecting the post to contain some really good ideas, and at least a couple of them should work for you.. Right? Right! Or at least I know this is how I view those posts.These lists will usually have several links in them to other content, resources, or products that you have found and pulled together. One fun way that these posts can be used is if you have several different bloggers that get together, write up these lists, and then share a couple of links in the list back to each other’s resources.
- A Post Series
I have a few different post series going on right now and these are mainly just several different installments (or posts) either covering a broad subject or just finely detailing something. I have one series over planners and planning (Your Awesome Planner Series), another is a Christian Inspirational series (Food For Thought), and the latest is covering about anything and everything involving blogging and social media (Blogging 101). There are several reasons I really enjoy these series of posts:
– Because I know that I don’t have to try and cover it all in one post. I can spread things out and give as much detail as I need to. Instead of writing one 3000 word post, I can break it down into two or three smaller posts. (Easier for me to write and you to read!)
– I’ve already mentioned this in the previous installment of this series (10 Things You Need To Be Doing For Every Blog Post), but people have short attention spans these days! For example, earlier today I skimmed over a 2 or 3 thousand word post and then sat down and read a 200 word post. It’s a lot more appealing to read a shorter post than it is a super long one!
– It can be good for your SEO. This was also another thing we covered in the last post (namely, the All In One SEO plugin), but when you have a series, you’re adding links to each past post in your latest one.There are many, many things I could start explaining about a series of blog posts, but for now, I’ll keep it basic as I’ll soon be sharing another Blogging 101 post completely dedicated to this topic. But, if you want to know more, The Sits Girl’s have a great post about running a blog series here!
- An Opinionated or Controversial Post
I haven’t done any of these so far, but that’s mainly because my website is a place for encouragement and recipes/photography. I tend to stay away from the controversial things, but that doesn’t mean you shouldn’t! Sometimes, an opinionated post is exactly what it takes to get your readers excited and engaged, and it will most likely get some strong reactions from them since everyone has an opinion of their own. One thing you must be careful of though, is that you are ready for the reaction. There may be a lot of people agreeing with your opinion, but there can also be a lot against it too. So you need to make sure that you yourself are prepared for it too!
- A Checklist
This can be really helpful if your readers are working on a project or maybe just wanting to get started on one, but aren’t quite sure where to start! Checklists can have a little description for each checkpoint and help outline all of the steps so that you know what exactly you need to do next.
These posts are a lot of fun! Nothing needs to be staged or perfect and nothing needs to be really planned out! You just get to show your reader what the things they see look like from your point of view. I wouldn’t recommend doing these posts all of the time, since you don’t want to ruin the professional side of your site if you share a lot about food or photography etc (people like to see the finished product, not just the behind-the-scenes!) but an occasional behind-the-scenes look can really make the reader feel special too!
- A Giveaway or Contest
Giveaways are a great way to gain new followers and readers! They’re simple to set up if you use something like Rafflecopter, but they also engage your readers in a different way than a normal blog post would. While this is entire other topic that we’ll be covering later in the Blogging 101 series, if you want to learn more about it right now, check out Carrots N Cake’s great post about running giveaways.
- Cheat Sheet
A cheat sheet is a very, very simple way to write a blog post. Of course, you’ll have to create the cheat sheet, but this is one of those things that you can make ahead of time and then set aside until you’re needing a quick, yet informative post. Right above you can see the “Common Kitchen Measurements Cheat Sheet” that I put together. I found some free clipart and then put it all together in PicMonkey.
An interview is another great way to bring in new readers! Some readers you’ll find are already fans of the person interviewed, so they’re coming to learn more about them. While others are going to be your already loyal readers that figure it must be interesting because you shared it! One more great thing about interviewing someone else is that if they share it on their social media as well, that will give you an even bigger audience!
So we’re coming to the end of this installment in the Blogging 101 series. You can click the “Blogging 101” at the top of the page to see more great blogging helps and tips and I hope you’ve found some new inspiration for your next blog post!
I would love to hear your thoughts or comments below!